Dr. Magdolna Saringer came to Tamara Olson Designs looking for a website to advertise her services, including her approach of incorporating functional medicine into her practice.
User Experience and Content
We began with a deep dive session with Dr. Saringer to identify the primary objectives of the site, as well as review content needs (both copy and photography). After the deep dive, we shared both a site map and wireframes with Dr. Saringer to show how we planned to organize the site.
From there, we began the work of creating a visual language to apply to the wireframes. Dr. Saringer was able to give us great examples of websites with a “look and feel” that felt right for her brand, so we started with that. Our final visual designs have a professional aesthetic that closely mirrors the style of her office (as shown in the beautiful photography by Kelly Williams).
We built the site on WordPress which gives Dr. Saringer an easy way to update any copy or photography.
The aesthetic of the site strongly mimics her office, which she carefully designed to match the feel of her practice and approach to medicine:
The site’s content emphasizes her focus on functional medicine, and offers downloadable resources to her patients:
The site also uses Contact Form 7 so patients can submit a contact form to get in touch:
Google Maps integration allows users an easy way to find all of Dr. Saringer’s offices:
Team: Katie Seaver, Kelly Williams, Dani Heinemeyer, Tamara Olson